Lucra Partners with GSV
Lucra opens new sales channel with Gainey Sports Ventures link
Fan engagement platform Lucra has struck a strategic channel deal with boutique sports agency Gainey Sports Ventures. Through the agreement, Lucra gains access to GSV’s network of clients, creating an easier pathway to expand the company’s social gaming products (mini games, scoreboard, etc.). The advisory firm, which is based in Scottsdale, Ariz. and founded in 2020, serves a mix of different interests like representation, negotiation, and sales. GSV works with brands and properties across sports. Lucra’s white-label product has been deployed by Five Iron Golf and TouchTunes.
