Arthur Mcafee III
Strategic Advisor
An influential leader, analytical thinker and planner. Energetic and collaborative executive experienced as a professional and collegiate sports attorney with experience in the economics of sports, labor and employment, negotiations, organizing, strategic planning, policymaking, and business development.
Currently serving as National Football League (NFL) Vice President Football Operations for Governance, Policy, Education, & Strategy. Working across all of Football Operations and NFL business units to enhance policies, education, football development and strategy involving third-party relationships impacting the game, players and coaches. Assisting the executive team in establishing policy improvements and identifying educational support needs regarding league-wide priorities. Facilitate collaboration across Football Operations departments with public policy and governmental affairs.
Previously served as NFL Senior Vice President for Player Engagement with responsibilities for overseeing the Player Engagement staff, collaborating with club Player Engagement Directors and clinicians, developing, implementing and managing educational programs, behavioral health programs and services for NFL players which assist players in reaching their highest potential on and off the field by providing guidance, support and resources before, during and after their NFL experiences. Also, responsible for managing Player Engagement’s departmental budget, coordinating and cross-referencing contracts with the NFL’s legal department, collaboration with Social Responsibility, and Communication and Marketing departments.
The former founding partner of the McAfee Group, a results-focused consulting firm that delivered business and legal affairs strategy to sports leagues, associations, organizations, agents, athletes and individuals associated with the sports industry. Utilizing the expertise of several industry executives with extensive relationships, the group is recognized across a broad spectrum of the sports industries, including marketing, strategy, brand management, corporate partnerships, event development and management, digital media, licensing, media relations, athlete marketing and management and community outreach.
Experience as Staff Counsel for the National Football League Players Association (NFLPA) included negotiating provisions of the NFL/NFLPA Collective Bargaining Agreement (CBA) and representing NFL players in labor arbitration and disciplinary hearings against the National Football League and National Football League Clubs.